Wohnbaugenossenschaft Eich

I was commissioned to redesign the entire branding and website for the Wohnbaugenossenschaft Eich (a housing cooperative). The aim was to create a modern, approachable, and locally rooted image - characterized by trust, community, and a clear identity. The logo combines a house with an oak leaf: a calm, natural logo that reflects the location and its values. The color scheme of warm green and brown tones creates a sense of down-to-earthness and recognition. In addition to the design, I coordinated the photo shoot, wrote all the texts, and developed the website concept, including the presentation of a large new construction project.